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How hotels should respond to changing traveler preferences of North-American travelers to protect efficiency and profitability
- Independent hotels
- Commercial strategy
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How hotels can balance OTA reliance with direct bookings
- Distribution
- OTAs
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Is your hotel demand forecast stuck in the past? Why relying on historical data could be costing you money
- Revenue Management
- Sales & Marketing
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The budget paradox: Why do hotels cap direct booking budgets but give OTAs unlimited spend?
- OTAs
- Distribution
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How to run smoother operations in your independent hotel with Lighthouse
- Independent hotels
- Commercial strategy
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Quantifying event tourism: How Radiohead's return has boosted hospitality markets in Bologna and Copenhagen
- Data insights
- Revenue Management
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What Is MAPE? A hotelier’s guide to forecast accuracy
- Revenue Management
- Commercial strategy
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6 Black Friday tips to keep website visitors booking your hotel
- Sales & Marketing
- Revenue Management
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From stressful to streamlined: How to manage hotel peak season successfully
- Independent hotels
- Commercial strategy