Power in Parity: Growing your Bottom Line
It’s more critical than ever to be aware of your rate consistency across different booking channels.
To help you monitor your hotel’s parity, Choice Hotels has a relationship with Lighthouse to offer you special access to its Parity tool at no cost!
Access accurate rate shop information across key distribution channels
Identify when rates are not in parity
Help avoid Best Rate Guarantee claims
Trusted by 70,000+ industry professionals
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“Parity Insight helps us get to the bottom of disparity and find sustainable solutions. We can monitor the situation more closely now and collaborate better with online channels that play by the rules.”
Pelayo Pando
Director of e-Commerce Business Development and Market Strategy
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“The overall product is a game changer. Specifically, the understanding that Parity Insight has brought us with issue identification, as it uncovers the problems that may not have been brought to our attention with the old process.”
Jeff Wermager
Senior Director of Revenue Optimisation Services at Radisson Hotel Group
Why Lighthouse?
Accurate, real-time data you can trust
We provide the most comprehensive, complete and reliable data in the travel and hospitality industry
Simple, intuitive tools to save you time
Our easy to use, real-time dashboards empower our partners to quickly identify and act on opportunities
The best customer support in the industry
With the highest-rated customer satisfaction in the industry we guarantee peace of mind, with live support across the globe
