Power in Parity: Growing your Bottom Line
It’s more critical than ever to be aware of your rate consistency across different booking channels.
To help you monitor your hotel’s parity, IHG has a relationship with Lighthouse to offer you special access to its Parity tool at no cost!
Access accurate rate shop information across key distribution channels
Identify when rates are not in parity
Help avoid Best Price Guarantee claims
How to request access to the free Parity tab:
please submit a separate request for each hotel
please submit only one request per person
you're all set with a Rate Insight subscription, Parity tab is included, so no need to request access
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