Customer Spotlight: Hôtel La Nouvelle République

Key Results:

• Faster, more confident pricing decisions: The team can now adjust rates with real-time data and forward-looking demand signals, eliminating second-guessing.

• Time saved through simplified workflows: Daily and weekly pricing reviews that used to take hours now take minutes.

• Improved visibility into market and compset trends: With real-time benchmarking, the hotel can proactively respond to shifts in demand.

Background:

Located in the lively and creative 11th arrondissement, Hôtel La Nouvelle République & Hammam Paris is a 30-room boutique hotel that combines soulful design, community spirit, and Parisian charm. The hotel is known for its intimate atmosphere and thoughtful details, from locally curated art to the calming oasis of its traditional hammam spa.

But behind the calm and curated guest experience is a lean, hands-on team responsible for everything from check-ins to commercial strategy. As a small independent hotel operating in one of Europe’s most dynamic hospitality markets, they faced an ongoing challenge: how to manage pricing and performance in a landscape where demand shifts quickly and competition is fierce.

The team needed more than spreadsheets and instincts. They needed clarity, speed, and a smarter way to navigate the Paris market, without sacrificing the personal touch that defines their brand.

From manual work to meaningful action

Before Lighthouse, much of the hotel’s pricing and benchmarking process was driven by manual effort. The team used spreadsheets and pieced together information from OTAs and past reports to decide how to price their rooms each day. But the workload was unsustainable and increasingly unreliable.

In a market like Paris, where events, festivals, and demand spikes can appear overnight, reacting too late can mean missed revenue or unnecessary discounting. And without a clear sense of how they compared to their compset, the team often struggled with uncertainty.

With Lighthouse, the hotel could finally access real-time pricing intelligence, forward-looking demand indicators, and compset benchmarks in one streamlined view. This gave the team the ability to act quickly and make smarter decisions.

Not only could they see how competitors were pricing, but they could also understand why (and when) to adjust their own rates.

Planning beyond the present: getting ahead of demand

Before Lighthouse, the team primarily focused on short-term pricing and immediate booking windows. Without forward-looking data, it was difficult to plan pricing strategies far in advance, especially during seasonal peaks or major city events.

Now, the team can monitor pacing trends and on-the-books data months in advance. They can track how current bookings compare to previous periods and adjust pricing early, rather than waiting until demand peaks or gaps appear.

This has empowered them to shift from reactive to proactive pricing, especially around key holidays, weekends, and local demand drivers. It also helps reduce last-minute panic changes and deep discounting, ensuring that revenue potential isn’t lost to late decision-making.

Having this kind of visibility has helped the hotel stay competitive without constant fire drills.

Intuitive tools that support, not replace, expertise

One of the most important aspects of the Lighthouse platform for Hôtel La Nouvelle République was that it didn’t take control away from the team, it amplified it.

They still make every commercial decision themselves. But instead of starting from a blank slate or reacting to the latest OTA trend, they now have a solid foundation of insights to work from.

That means they can adjust pricing based on their deep local knowledge, while also validating those decisions with reliable, real-time data. The platform offers recommendations and shows trends, but always leaves space for the human element to shine through.

For a team that values personal service and deep involvement in their business, that balance was critical. They didn’t want to hand everything over to automation, they just needed the right tools to stay ahead.

Final thoughts

For Hôtel La Nouvelle République & Hammam Paris, Lighthouse has brought more than just better technology. It’s delivered a sense of clarity and confidence that was hard to find before. Pricing decisions are quicker. Planning is sharper. And time once lost to manual work is now spent on guests and long-term strategy.

This isn’t about replacing instinct, it’s about empowering it with the right information at the right time.

With Lighthouse, this Parisian property is now better equipped to thrive in one of Europe’s most competitive hotel markets, without sacrificing the independence and identity that makes it unique.